Branding & Website

Full Branding, Website, & Marketing Pieces

Full brand identity, website, and marketing materials designed to elevate a custom cabinetry business and support growth.

Project Overview:

Developed a complete brand identity for McIntyre Cabinets, a custom cabinetry company looking to modernize its presence and better reflect the quality of its work.

The project included logo design, brand system development, marketing materials, and a website to create a cohesive and professional customer experience across all touchpoints.

Objectives:

Establish a clean, modern brand identity
Reflect craftsmanship and premium quality
Create consistency across print and digital materials
Support business growth and customer trust

Deliverables:

Logo and brand identity system
Business cards and print materials
Marketing collateral
Website design

Creative Strategy:

Focused on creating a clean, modern identity that balanced craftsmanship with professionalism. The visual system used minimal design, strong typography, and subtle industrial cues to reflect the precision and quality of the work.

The brand was designed to feel timeless and trustworthy, appealing to homeowners looking for high-end custom cabinetry.

My Role:

Led the project from concept through execution, including logo design, brand system development, print materials, and website design.

Worked closely with the client to align the visual direction with their business goals and positioning in the market.

Imoact: